The Power Downloader Story
From humble beginnings to Internet legend, discover the complete history of CNET's beloved software superhero.
Origin Story
Power Downloader was conceived in 1997 as more than just a mascot – he was a personality, a guide, and a friend to millions navigating the early internet's vast software landscape. Created by CNET's Download.com editorial team, including Michelle Wright and others, Power Downloader embodied the excitement of discovering new software.
With his distinctive green costume, golden cape, and "PD" chest emblem, our hero represented the power users of the era – enthusiasts who lived for finding the perfect utility, the coolest game, or the most innovative application.
More than just recommending software, Power Downloader told stories. Each weekly pick came with a narrative – whether he was strumming his guitar in the Power Pad, designing gifts for Kitty Kilobyte, or battling malware to keep systems safe.
The Power Downloader Timeline
1997-1998
The Birth of a Hero
Power Downloader debuts on CNET Download.com as a weekly column persona, written by the editorial team to guide users through software discoveries.
1999-2002
Golden Age of Downloads
Power Downloader becomes the face of Download.com, with weekly picks featured prominently on the homepage and in the Download Dispatch newsletter.
2003-2006
Expanding Universe
Introduction of Kitty Kilobyte, Power Pad headquarters, and more character lore. The screensaver is developed, bringing animated Power Downloader to desktops everywhere.
2007-2008
Final Adventures
Power Downloader continues his software recommendations but begins to fade as Download.com undergoes redesigns and strategic changes.
The Legacy Lives On
Though Power Downloader's official adventures ended in 2008, his impact on internet culture remains. He represented a unique era when downloading software was an adventure, when every new utility felt like discovering treasure, and when a cartoon superhero could make technology feel accessible and fun.
Today, we celebrate Power Downloader not just as a mascot, but as a symbol of the internet's golden age – when the web was wild, downloads were exciting, and everyone needed a superhero to guide them through it all.